ENGL226-Business Style Discussion 2

Before Thursday midnight, share a professional message you have recently read or written. This could be an email, memo, letter, website content, social media message, flyer, or brochure. Share a link to the message or 1-3 paragraphs from the message and answer the following questions:

• Who is the target audience and what is the purpose of the message?

• What are THREE ways that the message uses the Six Cs of Communication (courtesy, conciseness, clarity, concreteness, completeness, and correctness)? Provide examples! If the message doesn't use the Six Cs well, then provide three revisions of sentences to demonstrate using the Six Cs in a better way.

• What are TWO ways that the message demonstrates the "you" approach? Consider how the message focuses on the target audience's wants or needs in terms of word choice, content, organization, or design. If the message doesn't use the "you" approach well, then provide two revisions of sentences to demonstrate using the "you" approach in a better way.

• What is ONE way the message uses positive emphasis? If the message doesn't use positive emphasis well, then provide one revision of a sentence to demonstrate using positive emphasis in a better way.

Before Sunday midnight, respond to at least two others. Do you agree/disagree? Do you see additional examples or do you have additional suggestions or questions?

Greetings Team,

Today, I need your help. It is time for our unit to take the Defense Organizational Climate Survey (DEOCS) also known as the Command Climate Assessment (CCA), which I am required to conduct. It is also important to me that you are given an opportunity to bring up work issues that concern you the most. While the survey is voluntary, it provides you with this opportunity.

The CCA is a resource for you to provide confidential feedback on many of the factors that affect you and our workplace. As you complete the DEOCS, please answer the questions honestly, whether your answer is positive or negative. I only receive information about the unit as a whole. I will not be able to see how you, or anyone else in our unit, answer any specific questions.

This survey will help me understand issues facing our unit and plan actions to ensure we are moving in the right direction. I will update you and the unit on the results of the DEOCS after the survey is complete. This way, we can all learn from this effort.

I have really been enjoying getting to know all of you and look forward to finding out ways to increase our effectiveness. This survey will be open until 06SEP and I look forward to seeing the results.

Thank you in advance for participating in this survey and as always, please reach out to me or the team with any questions or concerns.

You can also advise them of the below information as well.

The anonymity of individuals submitting a survey will always be protected. MEO professionals administering the survey and collecting the data will ensure procedures are in place to protect the anonymity of respondents and the confidentiality of the results. The command climate assessment survey is designed to protect respondent anonymity. Organization results will not be broken out by demographic groups (such as race, sex, or rank) if a subgroup (for example male or female) has fewer than five respondents.

The survey can be completed on any internet connectivity source, i.e. personal/ work computer, tablet, etc.

Who is the target audience and what is the purpose of the message?

The target audience is all the Soldiers in the company, and the purpose is assessing the command climate. While the commander emphasize that he is required to conduct this survey, he notes that its important to him that every Soldier has an opportunity to bring up any concerns they may have.

What are THREE ways that the message uses the Six Cs of Communication?

Three ways that the message uses the six Cs of Communication, are courtesy in the greeting and the preemptive thanks in the Soldier’s participation of the survey. Clarity in the purpose of the message, where the survey is located, and how it benefits the Soldier, team, and Army as a whole. Finally, coherence, the company notes that “This survey will help me understand issues facing our unit and plan actions to ensure we are moving in the right direction.” By doing so, he reiterates the purpose of the survey and how it will benefit the team through actionable reviews.

What are TWO ways that the message demonstrates the "you" approach?

Two ways that the message demonstrates the “you” approach are through his use of “you are given an opportunity” and the “Thank you in advance”. It allows the reader to see the benefits of being heard while also feeling appreciated for the effort.

What is ONE way the message uses positive emphasis?

One way the message uses positive emphasis is him including “and look forward to finding out ways to increase our effectiveness.” Look forward implies that he is excited about the work he is about to do and increase our effectiveness implies they will be a benefit to the work being done by completing the survey.